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Thursday, January 24, 2013

Anti-Saggy Pants video hits major television media outlets Boston

Blacks in Boston Organize against Saggy Pants as Behavioral Health Issue

Boston, Massachusetts - The Black Mental Health Alliance of Massachusetts (BMHAM) a Boston based mental health advocacy organization released an Anti-Saggy Pants video today, which is running on major television outlets in the Boston market. The video targeted to young urban dwellers in Massachusetts is the brainchild of Dr. Omar Reid, President and Founder of BMHAM says the the video's purpose is to address the growing issue of young men walking in the streets of our communities without regard and respect for themselves and thier community. "For the BMHAM it's a behavioral health issue in our neighborhoods and communities that must be addressed the entire community." says Dr. Reid.



"This is just the beginning of our public strategy to encourage parents, schools, police, social service agencies, housing agencies, faith based organizations along with men and women in our community to take a collective stand and tell our young men and boys to pull those pants up," said Reid.
Dr. Reid says he plans to expand running the videos and others anti-saggy pants information into other Massachusetts TV, radio, internet and billboard markets, including Springfield, Brockton, Lawrence and other parts of the state. The group also plans to create giant billboards targeted to the saggy pants trend. Dr. Reid and his BMHAM organization are planning a fundraising campaign to pay for videos and billboards. Like the video, each billboard will feature two male models whose pants are hanging so low their underwear is showing. Read more at http://www.bmham.org/#!saggy-pants-video

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